Products over $50 Collection - (25001 Products)
APT - Arbor Hole Connection, 0.72" Cutting Width, 1-7/8" Depth of Cut, 6" Cutter Diam, 1-1/2" Hole Diam, 12 Tooth Indexable Slotting Cutter - SM61 Toolholder, CTA 6 Insert, Neutral Cutting Direction
Item #: 73020182
Brand: APT
Model #: SM612156
Exact Tooling IR#: 04
Product Specifications
Connection Type
Arbor Hole
Cutting Width (Decimal Inch)
0.7200
Maximum Depth of Cut (Decimal Inch)
1.8750
Cutter Diameter (Decimal Inch)
6.0000
Cutter Diameter (Inch)
6
Hole Diameter (Inch)
1-1/2
Hole Diameter (Decimal Inch)
1.5000
Number of Teeth
12
Toolholder Style
SM61
Series
Slot Master
Insert Style
CTA 6
Staggered Tooth
Yes
Number of Cutter Inserts
12
Cutting Direction
Neutral
Insert Holding Method
Wedge
Minimum Cutting Width (Decimal Inch)
0.7200
Maximum Cutting Width (Decimal Inch)
1.0250
Radius
No
Rake
Positive
Cutter Body Width (Decimal Inch)
0.6900
Complete Insert Compatibility1
CTA-6
2% Off All Online Orders
Use Code: 2%OFF
Best Price Guarantee - Email Us A Better Published Price and We'll Beat It
Seco - Shank Connection, 0.3937" Cutting Width, 0.3543" Depth of Cut, 32mm Cutter Diam, 1 Tooth Indexable Slotting Cutter - 0.6299" Shank Diam, R335.18 Toolholder, LNK.. 05.. Insert, Right Hand Cutting Direction
Item #: 45112323
Brand: Seco
Model #: 29070
Exact Tooling IR#: 04
Product Specifications
Connection Type
Shank
Cutting Width (mm)
10.00
Cutting Width (Decimal Inch)
0.3937
Maximum Depth of Cut (mm)
9.00
Maximum Depth of Cut (Decimal Inch)
0.3543
Cutter Diameter (mm)
32.00
Cutter Diameter (Decimal Inch)
1.2598
Shank Diameter (Decimal Inch)
0.6299
Number of Teeth
1
Toolholder Style
R335.18
Series
R335.18
Insert Style
LNK.. 05..
Staggered Tooth
Yes
Number of Cutter Inserts
2
Cutting Direction
Right Hand
Insert Holding Method
Screw
Maximum RPM
17300
Minimum Cutting Width (Decimal Inch)
0.3937
Maximum Cutting Width (Decimal Inch)
0.3937
Maximum Cutting Width (mm)
10.00
Radius
No
Shank Length (Decimal Inch)
5.1575
Weldon Flat
No
Complete Insert Compatibility1
LNKT 050404PPN4-E05; LNKT 050404PPTN4-M06; LNKT 050408PPN4-E05; LNKT 050408PPTN4-M06; LNKT 050416PPTN4-M06; LNKT 050420PPTN4-M06; LNKT 050424PPTN2-M06; LNKT 050431PPTL1-M06; LNKT 050431PPTR1-M06; LNKW 050404PPN4-MD07; LNKW 050408PPN4-MD07
2% Off All Online Orders
Use Code: 2%OFF
Best Price Guarantee - Email Us A Better Published Price and We'll Beat It
Sandvik Coromant - 40mm Cut Diam, 32mm Arbor Hole, 6mm Max Depth of Cut, 45° Indexable Chamfer & Angle Face Mill - 3 Inserts, R245-12T3.. Insert, Right Hand Cut, Series CoroMill 245
Item #: 54947635
Brand: Sandvik Coromant
Model #: 5743892
Exact Tooling IR#: 04
Product Specifications
Cutting Diameter (mm)
40.00
Cutting Diameter (Decimal Inch)
1.5748
Arbor Hole Diameter (mm)
32.00
Arbor Hole Diameter (Decimal Inch)
1.2598
Lead Angle
45
Overall Height (Decimal Inch)
4.7244
Overall Height (mm)
120.00
Insert Compatibility
R245-12T3..
Series
CoroMill 245
Through Coolant
No
Maximum Depth of Cut (mm)
6.00
Maximum Depth of Cut (Decimal Inch)
0.2362
Number of Cutter Inserts
3
Cutter Style
R245..Axx
Maximum RPM
18250
Cutting Direction
Right Hand
Complete Insert Compatibility
R245-12T3..
Toolholder Material
Steel
2% Off All Online Orders
Use Code: 2%OFF
Best Price Guarantee - Email Us A Better Published Price and We'll Beat It
Sandvik Coromant - Coromant Capto Connection, 6.3mm Depth of Cut, 66mm Cutter Diam, Indexable Slotting Cutter - Steel
Item #: 54949003
Brand: Sandvik Coromant
Model #: 6565251
Exact Tooling IR#: 04
Product Specifications
Connection Type
Coromant Capto
Maximum Depth of Cut (mm)
6.30
Cutter Diameter (mm)
66.00
Series
CoroMill 161
Number of Cutter Inserts
8
2% Off All Online Orders
Use Code: 2%OFF
Best Price Guarantee - Email Us A Better Published Price and We'll Beat It
Sumitomo - 1-1/4" Cut Diam, 2.281" Shank Diam, 4.34" OAL, Indexable Square Shoulder End Mill - LNEX0804.. Inserts, Weldon Shank, 90° Lead Angle, Series TSX
Item #: 55922637
Brand: Sumitomo
Model #: 2900W4H
Exact Tooling IR#: 04
Product Specifications
Cutting Diameter (Decimal Inch)
1.2500
Cutting Diameter (Inch)
1-1/4
Shank Type
Weldon
Shank Diameter (Decimal Inch)
2.2810
Overall Length/Projection (Decimal Inch)
4.3400
Lead Angle
90
Series
TSX
Through Coolant
Noncoolant Through
Number of Cutter Inserts
5
Insert Holding Method
Screw
End Mill Type
End Mill
Cutter Style
TSXF31250
Number of Flutes
5
Insert Compatibility
LNEX0804..
Shank Length (Decimal Inch)
2.2810
Toolholder Material
Tool Steel
2% Off All Online Orders
Use Code: 2%OFF
Best Price Guarantee - Email Us A Better Published Price and We'll Beat It
Kennametal - 0.73" Cut Diam, 8.64mm Max Depth of Cut, 3/4" Shank Diam, 3.65" OAL, Indexable Square Shoulder Centercutting End Mill - SDCW 322 Inserts, Weldon Shank, 0° Lead Angle, Through Coolant
Item #: 00691345
Brand: Kennametal
Model #: 1023609
Exact Tooling IR#: 04
Product Specifications
Cutting Diameter (Decimal Inch)
0.7300
Shank Type
Weldon
Shank Diameter (mm)
19.05
Shank Diameter (Inch)
3/4
Shank Diameter (Decimal Inch)
0.7500
Overall Length/Projection (Decimal Inch)
3.6500
Lead Angle
0
Through Coolant
Coolant Through
Maximum Depth of Cut (mm)
8.64
Maximum Depth of Cut (Decimal Inch)
0.3400
Number of Cutter Inserts
1
Insert Holding Method
Screw
End Mill Type
Centercutting End Mill
Cutter Style
KICR
Number of Flutes
1
Head Length (Decimal Inch)
1.6300
Weldon Flat
Yes
Insert Compatibility
SDCW 322
Shank Length (Decimal Inch)
2.0201
Shank Length (mm)
51.31
Maximum RPM
10500
2% Off All Online Orders
Use Code: 2%OFF
Best Price Guarantee - Email Us A Better Published Price and We'll Beat It
Kennametal - 5/8" Cut Diam, 0.396" Max Depth of Cut, 3/4" Shank Diam, 4" OAL, Indexable Square Shoulder End Mill - EC10.., EP10.. Inserts, Cylindrical Shank, 0° Lead Angle, Through Coolant
Item #: 63216683
Brand: Kennametal
Model #: 3742519
Exact Tooling IR#: 04
Product Specifications
Cutting Diameter (Decimal Inch)
0.6250
Cutting Diameter (Inch)
5/8
Shank Type
Cylindrical
Shank Diameter (Inch)
3/4
Shank Diameter (Decimal Inch)
0.7500
Overall Length/Projection (Decimal Inch)
4.0000
Lead Angle
0
Through Coolant
Coolant Through
Maximum Depth of Cut (Decimal Inch)
0.3960
Number of Cutter Inserts
2
Insert Holding Method
Screw
End Mill Type
End Mill
Cutter Style
Mill 1-10
Number of Flutes
2
Head Length (Decimal Inch)
1.0000
Weldon Flat
No
Insert Compatibility
EC10.., EP10..
Maximum RPM
50300
Coolant Hole Diameter (Decimal Inch)
0.1960
2% Off All Online Orders
Use Code: 2%OFF
Best Price Guarantee - Email Us A Better Published Price and We'll Beat It
Kennametal - 20mm Cut Diam, 20mm Shank Diam, 90mm OAL, Indexable Square Shoulder End Mill - Cylindrical Shank, 0° Lead Angle
Item #: 02686285
Brand: Kennametal
Model #: 3345674
Exact Tooling IR#: 04
Product Specifications
Cutting Diameter (mm)
20.00
Shank Type
Cylindrical
Shank Diameter (mm)
20.00
Overall Length/Projection (mm)
90.00
Lead Angle
0
Number of Cutter Inserts
2
Insert Holding Method
Screw
2% Off All Online Orders
Use Code: 2%OFF
Best Price Guarantee - Email Us A Better Published Price and We'll Beat It
Iscar - 125mm Cut Diam, 40mm Arbor Hole, 8.7mm Max Depth of Cut, Indexable Chamfer & Angle Face Mill - 9 Inserts, O/S45MT\xB6R/S90MT\xB6R90CW Insert, Right Hand Cut, 9 Flutes, Series ChamMill
Item #: 67148130
Brand: Iscar
Model #: 3101229
Exact Tooling IR#: 04
Product Specifications
Cutting Diameter (mm)
125.00
Cutting Diameter (Decimal Inch)
4.9213
Arbor Hole Diameter (mm)
40.00
Arbor Hole Diameter (Decimal Inch)
1.5748
Overall Height (Decimal Inch)
2.3622
Overall Height (mm)
60.00
Insert Compatibility
O/S45MT; R/S90MT; R90CW
Series
ChamMill
Through Coolant
No
Maximum Depth of Cut (mm)
8.70
Maximum Depth of Cut (Decimal Inch)
0.3425
Number of Cutter Inserts
9
Insert Holding Method
Screw
Cutter Style
FCM
Number of Flutes
9
Keyway Width (mm)
16.40
Keyway Width (Decimal Inch)
0.6457
Cutting Direction
Right Hand
Maximum Insert Radius (Decimal Inch)
0.0197; 0.0307; 0.0315
Complete Insert Compatibility
O45MT 050505-RM; R90CW 1205-T; R90CW 43-T; R90MT 1205-RM; R90MT 1205-T; R90MT 43-RM; S45MT 1106AP-N; S90MT 1106PC-R
2% Off All Online Orders
Use Code: 2%OFF
Best Price Guarantee - Email Us A Better Published Price and We'll Beat It
Cutting Tool Technologies - 30° Lead Angle, 2-1/2" Max Cut Diam, 2-1/2" Min Cut Diam, 0.59" Max Depth of Cut, Indexable Chamfer and Angle End Mill - 3 Inserts, CNMG 643 Insert Style, 4" Overall Length, Straight Shank, 30° Included Angle
Item #: 86821188
Brand: Cutting Tool Technologies
Model #: ECNM-620
Exact Tooling IR#: 04
Product Specifications
Minimum Cutting Diameter (Decimal Inch)
2.5000
Maximum Cutting Diameter (Decimal Inch)
2.5000
Shank Type
Flatted
Shank Diameter (Inch)
1-1/4
Shank Diameter (Decimal Inch)
1.2500
Lead Angle
30
Included Angle
30
Overall Length (Decimal Inch)
4.0000
Insert Style
CNMG 643
Maximum Depth of Cut (Decimal Inch)
0.5900
Number of Cutter Inserts
3
Insert Holding Method
Screw
Toolholder Style
ECNM
Number of Flutes
3
Head Length (Decimal Inch)
1.7500
Weldon Flat
Yes
2% Off All Online Orders
Use Code: 2%OFF
Best Price Guarantee - Email Us A Better Published Price and We'll Beat It
Iscar - 4.49" Cut Diam, 1-1/2" Arbor Hole, 0.138" Max Depth of Cut, 45° Indexable Chamfer & Angle Face Mill - 12 Inserts, ON.. 05..\xB6OXMT 0507\xB6RXMT 1607\xB6S845 SN.U 13 Insert, Right Hand Cut, 12 Flutes, Through Coolant, Series Helido
Item #: 03655883
Brand: Iscar
Model #: 3105683
Exact Tooling IR#: 04
Product Specifications
Cutting Diameter (Decimal Inch)
4.4090
Arbor Hole Diameter (Decimal Inch)
1.5000
Lead Angle
45
Overall Height (Decimal Inch)
2.0000
Insert Compatibility
ON.. 05..; OXMT 0507; RXMT 1607; S845 SN.U 13
Series
Helido
Through Coolant
Yes
Maximum Depth of Cut (Decimal Inch)
0.1380
Number of Cutter Inserts
12
Insert Holding Method
Screw
Cutter Style
SOF45
Number of Flutes
12
Maximum Body Diameter (Decimal Inch)
4.4090
Cutting Direction
Right Hand
Cutting Edge Length (Decimal Inch)
0.1380
Maximum Insert Radius (Decimal Inch)
0.0310
Complete Insert Compatibility
ONHU 0505-W; ONHU/ONMU-05; OXMT 0507; RXMT 1607; S845 SNHU 1305-W; S845 SNMU/SNHU-13
2% Off All Online Orders
Use Code: 2%OFF
Best Price Guarantee - Email Us A Better Published Price and We'll Beat It
Kennametal - 5" Cut Diam, 1-1/2" Arbor Hole, 3.23mm Max Depth of Cut, 45° Indexable Chamfer & Angle Face Mill - 8 Inserts, HNGJ 0604... Insert, Right Hand Cut, 8 Flutes, Through Coolant, Series Dodeka Mini
Item #: 46865242
Brand: Kennametal
Model #: 4130500
Exact Tooling IR#: 04
Product Specifications
Cutting Diameter (Inch)
5
Cutting Diameter (mm)
135.13
Cutting Diameter (Decimal Inch)
5.3200
Arbor Hole Diameter (mm)
38.10
Arbor Hole Diameter (Inch)
1-1/2
Arbor Hole Diameter (Decimal Inch)
1.5000
Lead Angle
45
Overall Height (Decimal Inch)
2.3800
Overall Height (mm)
60.45
Insert Compatibility
HNGJ 0604...
Series
Dodeka Mini
Through Coolant
Yes
Maximum Depth of Cut (mm)
3.23
Maximum Depth of Cut (Decimal Inch)
0.1270
Number of Cutter Inserts
8
Insert Holding Method
Screw
Cutter Style
KSHR
Number of Flutes
8
Hub Diameter (Decimal Inch)
3.6520
Hub Diameter (mm)
92.76
Maximum Body Diameter (Decimal Inch)
5.2280
Maximum RPM
5000
Cutting Direction
Right Hand
Complete Insert Compatibility
HNGJ 0604ANENLD
2% Off All Online Orders
Use Code: 2%OFF
Best Price Guarantee - Email Us A Better Published Price and We'll Beat It
Seco - 50mm Cut Diam, 106mm Max Depth of Cut, 178mm OAL, Indexable Square Shoulder End Mill - Multiple Insert Styles, C6 Modular Connection, 90° Lead Angle
Item #: 81041105
Brand: Seco
Model #: 79420
Exact Tooling IR#: 04
Product Specifications
Cutting Diameter (mm)
50.00
Cutting Diameter (Decimal Inch)
1.9685
Shank Type
Modular Connection
Modular Connection Size
C6
Overall Length/Projection (mm)
178.00
Overall Length/Projection (Decimal Inch)
7.0079
Lead Angle
90
Through Coolant
Noncoolant Through
Maximum Depth of Cut (mm)
106.00
Maximum Depth of Cut (Decimal Inch)
4.1732
Number of Cutter Inserts
5
Insert Holding Method
Screw
Cutter Style
R217.69
Number of Flutes
5
Weldon Flat
No
Insert Compatibility
XOEX 120402R-M07; XOEX 120404FR-E06; XOEX 120404R-M07; XOEX 120408FR-E06; XOEX 120408R-M07; XOEX 120408ZZR-M07; XOEX 120416FR-E06; XOEX 120416R-M07; XOEX 120420FR-E06; XOEX 120424FR-E06; XOEX 120424R-M07; XOEX 120431FR-E06; XOEX 120431R-M07; XOEX 120440R-
Maximum RPM
12000
2% Off All Online Orders
Use Code: 2%OFF
Best Price Guarantee - Email Us A Better Published Price and We'll Beat It
Tungaloy - TungMeister 25mm 85° Shank Milling Tip Insert Holder & Shank - S10 Neck Thread, 25mm Nose Diam, 170mm OAL, Steel VTSD Tool Holder
Item #: 47682588
Brand: Tungaloy
Model #: 6859168
Exact Tooling IR#: 04
Product Specifications
Series
TungMeister
Shank Type
85 Degree Shank
Shank Diameter (mm)
25.00
Neck Thread Size
S10
Nose Diameter (mm)
25.00
Toolholder Material
Steel
Overall Length (mm)
170.00
Maximum Diameter (mm)
25.00
Shank Shape
Straight
Toolholder Style
VTSD
2% Off All Online Orders
Use Code: 2%OFF
Best Price Guarantee - Email Us A Better Published Price and We'll Beat It
Kennametal - Arbor Hole Connection, 1/8" Cutting Width, 1-7/16" Depth of Cut, 6" Cutter Diam, 1-1/4" Hole Diam, 14 Tooth Indexable Slotting Cutter - KVNS Toolholder, OD 3118.. Insert
Item #: 01231380
Brand: Kennametal
Model #: 1247757
Exact Tooling IR#: 04
Product Specifications
Connection Type
Arbor Hole
Cutting Width (mm)
3.20
Cutting Width (Decimal Inch)
0.1260
Maximum Depth of Cut (Decimal Inch)
1.4380
Cutter Diameter (mm)
152.40
Cutter Diameter (Decimal Inch)
6.0000
Cutter Diameter (Inch)
6
Hole Diameter (mm)
31.75
Hole Diameter (Inch)
1-1/4
Hole Diameter (Decimal Inch)
1.2500
Number of Teeth
14
Toolholder Style
KVNS
Series
KVNS A2
Insert Style
OD 3118..
Number of Cutter Inserts
14
Insert Holding Method
Self Clamping
Maximum RPM
2000
Minimum Cutting Width (Decimal Inch)
0.1260
Keyway Width (Inch)
5/16
Keyway Width (Decimal Inch)
0.3125
Keyway Width (mm)
7.93
Radius
No
Rake
Neutral
Cutter Body Width (Decimal Inch)
0.0950
Complete Insert Compatibility1
OD 3118__
2% Off All Online Orders
Use Code: 2%OFF
Best Price Guarantee - Email Us A Better Published Price and We'll Beat It
Seco - Minimaster 16mm 89° Shank Milling Tip Insert Holder & Shank - 0.224" Neck Diam, 140.01mm OAL, Steel MM06 Tool Holder
Item #: 60126638
Brand: Seco
Model #: 27102
Exact Tooling IR#: 04
Product Specifications
Series
Minimaster
Shank Type
89 Degree Shank
Shank Diameter (mm)
16.00
Shank Diameter (Decimal Inch)
0.6300
Neck Diameter (Decimal Inch)
0.2240
Toolholder Material
Steel
Overall Length (mm)
140.01
Overall Length (Decimal Inch)
5.5120
Through Coolant
NonThrough Coolant
Weldon Flat
No
Effective Length (mm)
80.01
Effective Length (Decimal Inch)
3.1500
Milling Tip Style
MM06
Toolholder Style
MM06
2% Off All Online Orders
Use Code: 2%OFF
Best Price Guarantee - Email Us A Better Published Price and We'll Beat It
Kyocera - 25mm Cut Diam, 7.5mm Max Depth of Cut, 25mm Shank Diam, 180mm OAL, Indexable Square Shoulder End Mill - GOMT 13T308ER-D, JOMT 13T308ER-D Inserts, Cylindrical Shank, 90° Lead Angle
Item #: 50387836
Brand: Kyocera
Model #: 8812571
Exact Tooling IR#: 04
Product Specifications
Cutting Diameter (mm)
25.00
Cutting Diameter (Decimal Inch)
0.9843
Shank Type
Cylindrical
Shank Diameter (mm)
25.00
Shank Diameter (Decimal Inch)
0.9843
Overall Length/Projection (mm)
180.00
Overall Length/Projection (Decimal Inch)
7.0866
Lead Angle
90
Through Coolant
Noncoolant Through
Maximum Depth of Cut (mm)
7.50
Maximum Depth of Cut (Decimal Inch)
0.295276
Number of Cutter Inserts
4
End Mill Type
End Mill
Head Length (mm)
7.50
Head Length (Decimal Inch)
0.2953
Insert Compatibility
GOMT 13T308ER-D; JOMT 13T308ER-D
Shank Length (Decimal Inch)
4.3307
Shank Length (mm)
110.00
2% Off All Online Orders
Use Code: 2%OFF
Best Price Guarantee - Email Us A Better Published Price and We'll Beat It
Sandvik Coromant - 3/8" Cutting Width, 0.409" Depth of Cut, 1" Hole Diam, 4 Tooth Indexable Slotting Cutter - Right Hand Cutting Direction
Item #: 30850499
Brand: Sandvik Coromant
Model #: 7295453
Exact Tooling IR#: 04
Product Specifications
Cutting Width (Decimal Inch)
0.375
Cutting Width (mm)
9.525
Maximum Depth of Cut (Decimal Inch)
0.409016
Maximum Depth of Cut (mm)
10.3886
Hole Diameter (mm)
25.40
Hole Diameter (Decimal Inch)
1.0000
Number of Teeth
4
Number of Cutter Inserts
4
Cutting Direction
Right Hand
Maximum RPM
23500
Through Coolant
Yes
Manufacturers Catalog Number
R331.35C-038M25EMA06
2% Off All Online Orders
Use Code: 2%OFF
Best Price Guarantee - Email Us A Better Published Price and We'll Beat It
Tungaloy - 40mm Cut Diam, 16.2mm Max Depth of Cut, 32mm Shank Diam, 255mm OAL, Indexable Square Shoulder Shoulder Square End Mill - AS. 1705.. Inserts, Straight Shank, 90° Lead Angle, Through Coolant, Series TungMill
Item #: 47669130
Brand: Tungaloy
Model #: 6821286
Exact Tooling IR#: 04
Product Specifications
Cutting Diameter (mm)
40.00
Shank Type
Straight Shank
Shank Diameter (mm)
32.00
Overall Length/Projection (mm)
255.00
Lead Angle
90
Series
TungMill
Through Coolant
Coolant Through
Maximum Depth of Cut (mm)
16.20
Number of Cutter Inserts
2
Insert Holding Method
Screw
End Mill Type
Shoulder Square End Mill
Head Length (mm)
50.00
Insert Compatibility
AS. 1705..
Shank Length (mm)
205.00
2% Off All Online Orders
Use Code: 2%OFF
Best Price Guarantee - Email Us A Better Published Price and We'll Beat It
Sandvik Coromant - 200mm Cut Diam, 60mm Arbor Hole, 10mm Max Depth of Cut, 45° Indexable Chamfer & Angle Face Mill - 12 Inserts, R245-18T6.. Insert, Right Hand Cut, Series CoroMill 245
Item #: 49539497
Brand: Sandvik Coromant
Model #: 5743989
Exact Tooling IR#: 04
Product Specifications
Cutting Diameter (mm)
200
Cutting Diameter (Decimal Inch)
7.87402
Arbor Hole Diameter (mm)
60.00
Arbor Hole Diameter (Decimal Inch)
2.3622
Lead Angle
45
Overall Height (mm)
63
Insert Compatibility
R245-18T6..
Series
CoroMill 245
Maximum Depth of Cut (mm)
10.00
Maximum Depth of Cut (Decimal Inch)
0.393701
Number of Cutter Inserts
12
Cutter Style
R245..Qxx
Keyway Width (mm)
25.70
Keyway Width (Decimal Inch)
1.0118
Maximum RPM
3800
Cutting Direction
Right Hand
Complete Insert Compatibility
R245-18T6..
Toolholder Material
Steel
Complete Insert Compatibility
R245-18T6..
Maximum RPM
3800
Toolholder Material
Steel
Through Coolant
No
2% Off All Online Orders
Use Code: 2%OFF
Best Price Guarantee - Email Us A Better Published Price and We'll Beat It